Possible Persona

Name: Craig (semi- professional)

Age: 22

Height: 180 cm

Weight: 85 kg

Occupation: Internship / Mechanics hand / basic shop duties

Interests: Short road trips, Watching the World Biking Series, bike spoting

Relationship status: Has a girl friend who live across town, has been in the relationship for 2 years

Craig, up until he got his current position at the local bike garage, didn’t really know what he was going to do with his life, his dad had own a bike but craig had always just settle with driving a car because his mum said it was safer. Craig tried at uni but it wasn’t his thing, he couldn’t find anything he was interested in.

A year ago craig’s mate got a 85cc bike and gave craig a ride on in. He felt free and had never experience anything like it, he also had a wee bit of knowledge of bike from what his dad had told him years ago, which made it all the more interesting. Buying a bike was on his mind. he bought an old dirt bike from a mate who had used it but it had stopped working. He finally found a book which he was into reading, the manual for the dirt bike. Within 3 months he had stripped it, repaired it and flicked it on for a nice profit. This started his passion.

6 months ago craig started down at the local motorbike garage, as a mechanics hand and doing random jobs round the shop. He learns something every day and can’t wait to get into some of the more technical work around the shop. A month ago the shop gave him a great deal on a beginners bike, because of his hard work round the shop. He hadn’t really had too much experience riding bikes, so they sat him on the new Honda CBR125.

He has found that he can do most of the work on it because of his experience in the shop and because it is quiet a simple engine and make-up. Although he is nervous to mess round with the carb to much on this new bike, changing worn sprockets, chains, oil, brake fluids and tires is no hassle for him. The manual shows him how to most stuff, his work mates aid him with the rest.

In the future craig wants to move further up the ladder in his garage. This means he might have to go to the Cities Polytech and study for a year in motorcycle mechanics. He wants to do this to be happy with his career and so that eventually Craig and his girlfriend can move into their own apartment/flat. Craig’s passion for motorbikes will never fade now, he wants to move up the range of the CBR’s, because he is getting a lot of experience with motorbikes, pushing his 125 to the limit and learning for long time riders he will probably make a big motor size jump to his next bike, possibly a 450cc or round cc rating.